Acura RLX Competes Against More Expensive Sedans
There is a reason why many drivers shirk at the idea of a luxury sedan – it comes from automakers like BMW and Lexus creating the idea that “luxury” is synonymous with “expensive” – but Acura is aiming to change all of that with the 2014 Acura RLX. While competing automakers tend to put six-figure price tags on their luxury sedans, Acura has made the RLX easily affordable for a wide range of drivers.
Giving a New Identity to Acura
Every few years, most automakers take a chance to introduce a new model and use that as a reinvention of their brand, and the RLX represents the future of Acura, today. Not only does it represent traditional luxury aesthetics at a low price, but it also can be equipped with some of the latest in both convenience technology, such as:
- Bluetooth connectivity
- Rearview camera system
- Navigation with an 8-inch touchscreen
- Navigation-linked climate control
When it comes to safety, Acura puts their vehicles at the top, equipping the RLX with a range of standard features from a full complement of airbags and anti-lock disc brakes to options such as lane keeping assistance, collision mitigation, and a blind spot monitoring system available.
Vehicles like the 528i from BMW try to give drivers everything that you can find on the RLX, but not only do they fail to stack up, they also cost an arm and a leg. When you add on the popularity and reputation for customer satisfaction that Acura has earned over the years, it’s hard to figure out why someone would drive anything else.
The RLX isn’t the only vehicle that brands Acura as a smart driver’s luxury brand, either. Whether it’s the family-friendly LT, the versatile MDX crossover, or ILX sedan, you’ve got plenty to choose from when you’re looking at the current Acura lineup.
Visit Your Chicagoland Acura Dealer
Discover what it’s like to be behind the wheel of some of the world’s finest automobiles; take a new Acura for a test drive. The 2014 RLX is available now at your Chicagoland Acura dealer, so don’t hesitate to drop by if you have any questions.